A full-service commercial real estate firm built on integrity.

RDE Advisors, Inc. is a New York City brokerage that pairs institutional experience with boutique attention — for tenants, landlords, and building owners who deserve both.

We help tenants achieve their financial, operational and qualitative goals through meticulous strategic planning and execution. On behalf of landlords, RDE Advisors is well positioned to increase occupancy and NOI by creating innovative leasing initiatives that attract quality tenants.

Founder Ross Eisenberg spent a decade on the top office leasing teams at CBRE and Cushman & Wakefield before launching RDE. Today the firm pairs that institutional experience with technology — custom listing microsites, photo-realistic renderings, proprietary market data and the latest in AI — to give boutique assignments the attention of a major development.

The firm operates across four service lines: tenant representation, landlord representation, capital markets advisory, and property management through RDE Property Management. In each, the same principle applies: our clients' interests come first, period.

Our core philosophy is integrity and honesty above anything else — giving clients real information to make decisions.

What makes RDE different.

Most large firms represent both tenants and landlords in the same buildings — a structural conflict of interest. RDE operates with clear alignment on each assignment. When we represent a tenant, we are the tenant's advisor. When we represent a landlord, we are the landlord's leasing partner.

We also run a proactive rather than reactive program. A tenant search is not a database query — it's a strategic process. A landlord agency is not a passive listing — it's a canvassing campaign. The difference shows in the results.

Technology is part of this. Custom listing microsites, photo-realistic renderings, Alliance Group market data, and AI-assisted market research give our clients the intelligence that institutional firms charge eight-figure retainers to access.

Institutional data, boutique alignment.

The Alliance Group is a market-intelligence consortium RDE founded with a network of independent Manhattan brokers. 70+ brokers pool lease comps and tenant-in-the-market data into a shared database — the same intelligence a major brokerage runs on, without the conflicts.

Ross D. Eisenberg — Founder & CEO, RDE Advisors
Ross D. Eisenberg
Founder & CEO

Ross spent a decade at CBRE and Cushman & Wakefield on the top office leasing teams in New York before founding RDE Advisors in 2018.

He is the founder of the Alliance Group — a market-intelligence consortium of 70 boutique Manhattan broker firms — and is known for applying institutional rigor to assignments of every size.